99 co

Real-estate

Branding
Web design
Marketing

99.co is a proptech platform connecting property seekers and agents in Southeast Asia, offering advanced filters, map-based browsing, and financial tools across Singapore and Indonesia

Summary

We enhanced their digital presence by optimizing navigation, content sections, and lead generation funnels tailored for homeowners, renters, and agents.

Challenge

Vast content and feature set—risky for new user overwhelm

Subtle brand credibility issues in competitive markets

Minimal conversion touchpoints for agent or owner sign-ups

Static pages lacked SEO-rich content or content hub

Solutions

Restructured homepage into clear segments: rent, buy, agent tools

Added trust signals: investor logos (Edu Saverin), user stats, media mentions

Built dedicated agent/owner landing pages, with CTAs for listing and app downloads

Launched content hub and resource sections like “Area Guides,” “Buying Tips” to drive organic traffic